Game Plan: WAGBA and BVB Dortmund's Path to Football Excellence in WA
WAGBA President Stephan W Kirsch was graciously invited to the Western Australia Ministry of Sports with BVB Dortmund, along with the political advisors to the Minister for Tourism and the Minister for Sports, for a roundtable meeting. During the meeting, there was a focused discussion on strategies to enhance BVB Dortmund's global footprint and brand recognition in Western Australia. The attendees deliberated on establishing robust partnerships with local football associations, government bodies, communities, and institutions to foster an inclusive football program spanning from grassroots to elite levels.
Additionally, there was an emphasis on engaging with the passionate local community and leveraging culture and sports to create a social and sustainable impact. Ideas were exchanged on exploring commercial opportunities through organizing events, tournaments, and collaborating on various initiatives to further integrate football into the local fabric and economy.
Borussia Dortmund (BVB) boasts a staggering global fan base exceeding 250 million, solidifying its position as one of the premier football clubs in Europe. Recently, BVB showcased its prowess by competing in the Champions League final against Real Madrid at Wembley Stadium, marking a significant milestone in their illustrious history.
Beyond sporting achievements, BVB embraces the social responsibility inherent in sports, nurturing relationships from grassroots initiatives to long-term commitments. This commitment is evident in their partnerships with selected football clubs in Australia, aimed at fostering cultural integration through initiatives like youth sports team exchanges between Australia and Germany.
Central to BVB's ethos is their slogan "echte Liebe," which translates to "true love," encapsulating their dedication to the sport, their fans, and the communities they engage with globally. This philosophy underscores BVB's approach to creating meaningful impacts through football, not only as a sport but as a catalyst for positive change and cultural exchange worldwide.